Millenials will be influencing media over the next five years. That's according to research by The Economist Group which shows the generation will have a bigger impact on the future of media than any other group. While millenials have been labeled as lazy and narcissistic, the study found that there are huge variations within the group in terms of ambitions and media consumption. Nicolas Sennegon, Global Managing Director at the Economist Group spoke with ARN about how the generation has been mislabeled.
Listen
UAE's Saif bin Zayed wraps up visit to Russia with meeting with Putin
UAE, Lebanon to ease travel restrictions
Variable Salik rates reduces Sheikh Zayed Road traffic by 9%
UAE accuses Sudanese Armed Forces of misusing UN platforms
UAE President holds talks with Lebanese leader Joseph Aoun
